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Industry executive will receive the industry’s prestigious Circle of Champions Award at the annual fall event.
September 3, 2026
By: Rachel Klemovitch
The Fragrance Foundation (TFF) announced that L’Oréal USA Chairman David Greenberg will be this year’s honoree and will receive the industry’s prestigious Circle of Champions Award at the annual fall event.
One of the highest honors, this Award recognizes leaders who have made significant contributions to the growth and innovation of the American fragrance industry.
David Greenberg, Chairman of L’Oréal USA, said:
“I am thrilled to be selected as this year’s Circle of Champions honoree by The Fragrance Foundation. In this wonderful industry where imagination is at the heart of our business, it’s the human component that makes all the difference, and nothing represents that power of the human imagination more than fragrance. Throughout my career at L’Oréal, I have always sought to unlock that creative spirit. Sharing that journey with so many of you has been the thrill of a lifetime.”
To celebrate Greenberg’s leadership and impact, the fragrance community, from fragrance houses to retailers and brands to higher education, will gather on Tuesday, October 20, in NYC for the evening event.
TFF President Linda G. Levy, commented:
“We are excited to honor David Greenberg as our next Circle of Champion honoree. David’s distinguished career at L’Oréal has impacted our industry at every level and in every role throughout his illustrious career, championing American fragrance and the growth of the U.S. fragrance market. As the new Champion to be inducted in October, David will join a remarkable group of leaders who have shared TFF’s vision for the American fragrance industry as one of innovation, inclusion and impact.”
Launched in 2000, the Circle of Champions celebrates the life and career of an industry icon who has made notable contributions to the advancement of the American fragrance industry.
The Circle of Champions has inducted 25 visionary leaders from the worlds of fragrance, fashion, retail, and media. Each Champion has shared TFF’s mission in celebrating the artistry of fragrance and exemplified TFF’s commitment to education, nurturing talent, and supporting representation and inclusion within the industry.
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